While the Smartphone war is still raging, early indications show that the Android OS is holding a larger market share. So is Android OS beating Apple OS 4?
The Nielson research company have confirmed that the Android OS is the more popular operating system among the Smartphone users. The Android has reached 29% of all Smartphone’s, in contrast with 27% of Apples OS 4 and 27% RIM BlackBerry editions.
However, RIM BlackBerry and Apple were leading the pack in terms of manufacturing the hardware. Plus, RIM BlackBerry and Apple OS do have an advantage because they make and release their own handsets with their own OS systems.
The Windows Phone 7 and the Android OS use third party manufacturing companies including Samsung, Motorola, HTC and HP to build phones that the their respective operating systems are installed onto. This then really boosts the number of users of the Android OS when it runs on handsets from Samsung, HTC and HP.
The Apple OS is installed on to all of the iPhone products so their marketing share will all depend upon unit sales. In contrast, Android depends on other manufacturers sales efforts.
This does pose the question, have Android users bought a specific phone that has this OS, or did they buy Android regardless of what it was installed on to? If the latter is the reason then their market share of 29% could increase which would be bad news for Apple and RIM BlackBerry.
One operating system that has not been mentioned is the Symbian OS system that is currently managed by Nokia and has been installed onto many Nokia handsets including the N series (N95 – N80). Popularity of this OS in 2004 and 2005 was immediate. However, the Symbian software was reported to be occasionally unreliable and slow between functions. With regards to market share, it was near the top – it now holds only 2%, despite supporting great handsets like the Nokia 5320, X5 and N86.
So, does this prove that the consumers buy the OS and not the phone? The Android has the highest market share when installed into good handsets. Nokia have always put together handsets that have been easy to use and stylish, but the OS has underperformed.
Another argument could be that Apple and RIM BlackBerry have 27% market share each because of their sales and marketing, and their OS is their own. So if the market share of their two were added together that would make 54%, more than Android.
If consumers do buy the OS, more manufacturers will want the Android on board as it boosts unit sales, so the market share of Android will also increase taking more business away from RIM BlackBerry and Apple. Having said that, the Android is supported across HTC, Motorola and Samsung, three major branded platforms where as the Apple and RIM BlackBerry only supports their own brands.
In summary, Android has more users through its branded manufactures. However, Apple and RIM BlackBerry have possibly performed better as all activities are done in house, with own handsets and OS.
So, the Handset (i.e. iPhone, BlackBerry or Samsung) or the OS (Apple, RIM or Android)? What’s it to be?
Once again the people at Apple have released another software update for both the iPhone and iPad. The idea for this Operating System (called OS 4.2) is that the system is even more innovative that the iOs 4.2 that stood proudly in its place previously. The new realise will hold more facilities, more intelligence and greater capabilities, all of which is engineered on a mobile devise for one goal, to be the best!
So what’s new in this update? Well, the software is more multi – purpose and therefore Apple have included the Multitasking functions to the phone. Examples would include situations when an app is running (perhaps a VOiP call) when you need information from the internet. iOs4 allows the VOiP call to continue while allowing access to Safari to retrieve information. This transition is improved and very slick.
As a part of the software update you can install programmes that will allow you to create your own app. According to online adverts there are 100,000 apps, there is an app for just about anything. The apps that can be created will be linked into the game centre.
Another welcome addition is the “Find My iPhone” (or iPad or iPod touch..) app which is FREE to use without a MobileMe subscription. This enables you locate your missing device on a map and have it display a message or play a sound. Users can even remotely lock or wipe data from a lost device to protect privacy. We’ve tested this already here at Storm, and its VERY impressive.
The iOS 4.2 update is available download to iPad, iPhone and iPod touch by syncing the device with iTunes 10.1.
iOS 4.2 is compatible with iPad, iPhone 3G, iPhone 3GS, iPhone 4, second and third generation iPod touch (late 2009 models with 32GB or 64GB) and new iPod touch. Some features may not be available on all products – eg, Multitasking requires iPhone 3GS, iPhone 4, third generation iPod touch (late 2009 models with 32GB or 64GB) or later.
Apple has just released iOS 4.0.2 for the iPhone and 3.2.2 for the iPad, which (most importantly) are reported to fix the PDF security exploits in previous versions.
The update reportedly doesn’t add anything further for the user, which whilst the majority of iPhone owners will sleep soundly knowing their phone is no longer vunerable, iPhone Jailbreak fans will be devistated – as the fix closes the loophole used by the JailbreakMe software and apparantly ‘breaks’ the jailbreak.
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